The months of the Corona pandemic have highlighted the benefits and necessity of digitization. Together with the VDMA, we have conducted two studies (in German) to investigate the additional opportunities that digitization offers for service in the maritime supply industry. Both studies can be downloaded free of charge below.
The new VDMA study "Digitalization of Service in the Maritime Supplier Industry" reveals important insights for the future of the maritime industry in Germany. Fraunhofer CML supported the Marine Equipment and Systems AG of the VDMA in conducting the study. Read our press release here. Together with the VDMA, we have investigated the additional opportunities that digitalization offers for service in the maritime supply industry in two studies.
You can download the study Digitalization of Service in the Maritime Supplier Industry here.
With a turnover of 12 billion euros in 2014, the maritime supply industry makes a decisive contribution to the industry's value creation. Through customer-focused after-sales service, companies can increase sales and earnings, differentiate themselves from the competition and create long-term customer loyalty.
The results of the study show that after-sales services in the maritime supply industry should be developed further above all to minimize downtimes for customers. High spare parts availability is a decisive criterion for many customers when choosing a supplier. In the view of the CML, this results in a need for innovative service strategies and logistics concepts.
Together with the VDMA, we have conducted two studies to investigate the additional opportunities that digitalization offers for service in the maritime supply industry.
You can download the study on after-sales services here.